IVVO from Britzo - A perfect Competitor for Xiaomi in mobile industry

IVVO from Britzo - A perfect Competitor for Xiaomi in mobile industry

                           
                                    So far the smartphone industry was ruled by both apple and samsung. But the price of both the brands were not upto the budget of many people around the world. So other companies like Lava, Lenovo, Oppo, Vivo, Honor, Xolo etc., entered in smartphone market by selling their product in the budget as customer expected. But the quality and features were not upto the mark as they expected. A chinese brand Xiaomi entered in market which gives all the features expected by customer within the budget price. So it become popular among many people and it became a king in the budget phone category till last tuesday (17th April 2018).

                                     In the Indian smartphone market, a brand called "IVVO" is introduced under a new company known as Britzo. At its launch event on 17th April 2018, eight smart 2G feature phones were introduced under five product categories, BEATZ, PRIMO, SELFEE, TUFF, and VOLT. It is noteworthy that this is part of the "Make in India" initiative. All phones released are priced bwetween Rs 649 / - to Rs. 5,999 / -. That means 8 mobile phones or smartphones have a super budget price rating.

                                     Features like supporting 22 Indian languages ​​(multilingual), includes phone-based (mobile based) watsapp, Wi-Fi connectivity, facial recognition and shatterproof smartphone screens. All these aspects are apparently perceived as the target of the Indian rural population."Rural consumers' requirements and explore, it will recognize that and at the same time, traditional mobile phones, another new dimension intended to provide under the BRITZO Mobile Development received. BRITZO company becoming a brand in digitalising the rural India" Thats what the belief of BRITZO's Chief Administration Officer and Co-founder Mr. Ganguly says.

                                          Britzo plans to introduce the company's first 4G smartphone, "Skipper" and the two Android 4G smartphones under the "Storm" series, except 8 mobiles. The company's 2 Android Co edition smartphones carrying the name "Storm Light" and "Storm Pro" have an 8MP camera with dual-flash and 8MP rear camera with features such as flash, auto-focus, shutter brown screen and face unlock.

                                           As far as the price is concerned, "Starlight" with 1 GB of RAM and 8GB of storage content is priced at Rs. 4,999 /, while the "Storm Pro" with 2GB RAM and 16GB of content storage is priced at Rs 5,999 /. The company also announced that the company's Assembling Unit will be set up in Noida and plans to mobilize Rs 100 crore towards "Make in India" initiative.